George S. Yip
Books
- Pioneers, Hidden Champions, Changemakers, and Underdogs
- Die globale Wettbewerbsstrategie
- Effects of nationality on global strategy in major American, Europeanand Japanese multinational companies
- Asian advantage
- Diagnosing global strategy potential
- Application
- Total Global Strategy
- Diversification entry
- Managing global customers
- Do American businesses use global strategy?
- Strategies for Central and Eastern Europe
- China's next strategic advantage
- The Role of Strategic Planning in Consumer-Marketing Business (Working Paper, Report No 84-103)
- Total global strategy II
- Global market strategies of U.S. and Japanese businesses
- Strategic heterogeneity and entry barriers
- Managing global customers
- Instructor's manual: Total global strategy
- Barriers to Entry
- Total global strategy
Author data: Open Library