John O'Shaughnessy
Books
- Philosophy of Marketing
- The big "R"
- Marketing competitivo
- Explaining Buyer Behavior
- Competitive Marketing
- Inquiry and Decision (Routledge Revivals)
- Consumer Behaviour
- Analysing and controlling business procedures
- L' Organisation des entreprises
- Business organization
- Simplify the Prophetic
- Marketing, science and technology
- Undermining of Beliefs in the Autonomy and Rationality of Consumers
- Business Organization (RLE: Organizations)
- Interpretation in Social Life, Social Science, and Marketing
- Business organisation
- Patterns of business organization
- Marketing competitivo
- Marketing Power of Emotion
- Patterns of Business Organization
- Inquiry and Decision
- Patterns of Business Organization (RLE: Organizations)
- Business Organization (Study in Management)
- Explaining buyer behavior
- Persuasion in advertising
- Work study applied to a sales force
- Business Organization (Study in Management)
- Why people buy
- Analysing and controlling business procedures
- Evaluate your sales force
- The Greatest Gift
- The undermining of beliefs in the autonomy and rationality of consumers
- Inquiry and decision
- A return to reason in buyer behavior
- The Seven Intentions of Mourning
- Competitive Marketing
- Business Organization
- The marketing power of emotion
- Why people buy
- Competitive marketing
Author data: Open Library