Nudge
La méthode douce pour inspirer la bonne décision
Consumer behaviorPsychological aspectsLarge type booksChoice (Psychology)EconomicsEconomic aspectsDecision makingEconomics, psychological aspects
Thaler and Sunstein offer a groundbreaking discussion of how to apply the science of choice to nudge people toward decisions that can improve their lives without restricting their freedom of choice.
Writing a summary for young readers…
For young readers
Book data: Open Library