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Cover of International Brand Management Of Chinese Companies Case Studies On The Chinese Household Appliances And Consumer Electronics Industry Entering Us And Western European Markets

International Brand Management Of Chinese Companies Case Studies On The Chinese Household Appliances And Consumer Electronics Industry Entering Us And Western European Markets

by Sandra Bell

Product managementChina, commerceElectronic industriesHouse furnishings industry and tradeChina, foreign economic relations, united statesEurope, foreign economic relations
Writing a summary for young readers…

For young readers

Book data: Open Library