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Cover of Mass customization

Mass customization

by Thorsten Blecker, Gerhard Friedrich

Business logisticsProduction managementFlexible manufacturing systemsSupply chain managementEngineering economyMarketingIndustrial engineeringEconomics

Defines the parameters of the emerging business strategy, mass customization. This book covers the main categories of the area with a systematic examination of the following themes: manufacturing systems and mass customization, supply chain management and mass customization, and information systems and mass customization.

Writing a summary for young readers…

For young readers

Book data: Open Library