Media effects
by Jennings Bryant, Dolf Zillmann
InfluenceMass mediaPsychological aspectsMass media, united statesMass media, social aspectsMass media, political aspectsSocial aspectsPolitical aspects
Media Effects covers topics such as intermedia processes and powerful media effects, political communication effects and media influences on marketing communications.
Writing a summary for young readers…
For young readers
Book data: Open Library