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Cover of Profiting from uncertainty

Profiting from uncertainty

by Paul J. H. Schoemaker, Robert E. Gunther

UnternehmensplanungSzenarioManagementStrategische PlanungUncertaintyUnsicherheitStrategic planning

The author shows how major corporations have used his methodology to prepare for an un-certain future and profit from it. He shows how to: develop and analyze multiple industry scenarios; craft nimble strategies with just the right amount of flexibility; implement them using an options approach; and make real-time adjustments through dynamic monitoring.

Writing a summary for young readers…

For young readers

Book data: Open Library