
Rethinking Place Branding
by Mihalis Kavaratzis, Gary Warnaby, Gregory John Ashworth
Brand name productsGeneralUrban & regionalCity planning & urban developmentBusiness & economics -> marketing -> principles of marketingBusiness & economics -> economics -> urban economicsSocial sciences -> political science -> public policyProfessional, career & trade -> architecture -> general architecture & design
Writing a summary for young readers…
For young readers
Book data: Open Library