Skip to content
Book Glossary
Cover of Building Corporate Identity, Image and Reputation in the Digital Era

Building Corporate Identity, Image and Reputation in the Digital Era

by T. C. Melewar, Dennis, Charles, Pantea Foroudi

Corporate imageBranding (Marketing)ReputationCommunication in marketingEntreprisesImageStratégie de marqueRéputation
Writing a summary for young readers…

For young readers

Book data: Open Library