The Art of Innovation
by Tom Kelley, Thomas Kelley, Jonathan Littman
Case studiesCreative ability in businessTechnological innovationsCas, Études deIDEOKreativitätInnovationsmanagementMotivation
The story of the origin and design process of IDEO, a design company in San Jose, CA. Shares examples of innovation from both IDEO and such companies as REI, Pike Place Market, and Nike.
Writing a summary for young readers…
For young readers
Book data: Open Library