Sales Blazers

The challenge: achieve high-level growth on an annual basis.Every sales professional faces it. Mark Cook, a growth leadership consultant for leading performance improvement company O.C. Tanner, called on top sales earners at leading organizations worldwide to discover their secrets for sales success. The results revealed trailblazing strategies for dramatic growth--which can be repeated by salespeople at any level and used to lead sales and support teams in any industry.Sales Blazers explores these eight advanced strategies that Cook observed in “Sales Blazers”across the board at Fortune 500 and Inc. 500companies. Pulling from his experience as asales leader in the trenches, Cook reveals howthese sales leaders use each breakthroughstrategy to consistently outperform trendsand their competition—creating extraordinarygrowth. He outlines the “Sales Blazer Method,”which encompasses the eight strategiescommon to all top earners. You’ll see howeffective sales leaders:He also outlines the “Sales Blazer Method,” which encompasses the eight strategies common to all top earners. You'll see how effective sales leaders:1. Start with a clean bill of health to increase selling time2. Spark a per