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Cover of Best Ads

Best Ads

by Dave Saunders

AdvertisingPsychological aspects

This study looks at how advertisers play with our dreams as a marketing tool and explores the work of photographers and art directors to reveal how advertising not only sells the product, but enters into our culture and the language of everyday life. It examines some controversial advertisements of recent years.

Writing a summary for young readers…

For young readers

Book data: Open Library