High-Involvement Innovation
by John Bessant
Creative ability in businessOrganizational changeCompetition
"Designed for MBA and MSc courses in the management of technology and innovation. High-Involvement Innovation will also be highly relevant to practising managers who are facing the challenge of trying to mobilize their organizations to be more capable of continuous innovation."--BOOK JACKET.
Writing a summary for young readers…
For young readers
Book data: Open Library