
"A seasoned sports and business reporter for the "Wall Street Journal" demystifies the economics and politics behind NASCAR sponsorship and explains how NASCAR grew from its provincial roots to become a big business of international proportions. A seasoned sports and business reporter for the "Wall Street Journal" demystifies the economics and politics behind NASCAR sponsorship and explains how NASCAR grew from its provincial roots to become a big business of international proportions" -- Publisher description.
Writing a summary for young readers…
For young readers
Book data: Open Library