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Sprint selling & turbo-charged market development

by Benson P. Shapiro, Harvard Business School

MarketingManagementInteractive multimediaNew business enterprisesSales management

A video presentation of a classroom seminar by Benson P. Shapiro with synchronized slides illustrating the lecture. Includes the text of the lecture, exercises for applying the material, and a link to a companion web site with additional resources.

Writing a summary for young readers…

For young readers

Book data: Open Library